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Jumbo Electronics Founder- Manu Chhabria

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M.R Chhabria shifted from Mumbai India to Dubai with his small family and started Jumbo Electronics with a capital base of 50,000 dirhams. The success story began when he signed a deal with Sony Corporation in 1975 and became its distributor in the Gulf. Jumbo Electronics, the firm he founded, has become Sony’s biggest distributor world-wide.

In 1974, Mr. Chhabria started Jumbo Electronics in Dubai with a modest capital base but a great vision. A dynamic personality, Mr. Chhabria played a key role in transforming the consumer electronics business in Dubai by injecting innovative marketing strategies that helped keep alive interest in the local market well beyond the region. Today it has grown into consumer electronics giant and is among the UAE’s first transnational corporations with global presence. A Harvard University business graduate, Mr. Chhabria also acquired a number of Indian companies.

The late Mr. M R Chhabria, the founder of the Jumbo Group was the guiding force in built up the $ 1.5 billion Jumbo Empire. The Jumbo Group’s success story reflects the personal triumph of its founder. In 1974, Mr. Chhabria started Jumbo Electronics in Dubai with a modest capital base but a great vision.

Mr. Chhabria attributed the success of his empire to dedication, commitment and above all to the enlightened policies of the UAE Government and in particular to the visionary and business-friendly approach of the Rulers of Dubai. It was these factors that have made Jumbo a household name in the UAE. His vision was encapsulated in his own words “At Jumbo Electronics we are not resting on our laurels. There is a sea change taking place around us – new opportunities have opened up global markets that have been exploited. At Jumbo, the pursuit of excellence transcends the barriers of time any place. Indeed, an existing millennium beckons, rich with promise”.

He was a perfectionist to the core – whether it was the quality of the products or services, or delivery systems, he aimed at the best. The zeal with which he pursued perfection was also responsible for the success of the JUMBO Group.

 

His Message will reflect his personality.

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It is easy to look over the past two decades with a great deal of satisfaction at what Jumbo Electronics Company has achieved. But looking back has never been our style. Too often, companies with a rear view mirror approach have been overtaken by the rapid pace of change taking place globally. Yes, we look back – to do a self introspection, to check out our strengths and build on them for the exciting journey that lies ahead.

We are committed to offering only the very best to our customers, our business associates and to the countries we operate in. Our customers have come to expect the finest from us – be it in consumer and professional electronics, information and communication technology, industrial security systems, office equipment, broadcast equipment and home appliances – all backed by superior after sales service.

Our success has also been possible, thanks to the efforts of our people. We have attracted the finest talent, and given them the environment to perform, which they have done – handsomely.

Yes, there is plenty to be satisfied about. But, at Jumbo Electronics, we are not resting on our laurels. There is a sea change taking place around us – new opportunities have opened up in global markets which have to be exploited. In keeping with these opportunities, we are venturing into new businesses, and new product categories in a focused manner, while simultaneously strengthening our traditional base and consolidating our international presence. At Jumbo, the pursuit of excellence transcends the barriers of time and place. Indeed, an exciting new millennium beckons, rich with promise.

Jumbo Electronics Co. will be there. Making it happen. For you.

M.R. Chhabria, Founder

Legends always leave behind foot prints for coming generations to follow, we are trying our best to get more detail story of Legendary M.R. Chhabria. Keep following us on citywatchcat.com

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